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We hope you have completed everything on your Diwali to-do list, including cleaning the house, creating Diwali snacks and sweets, and purchasing a gift for one another (especially your sister). From everyone at IndiaTech, Happy Diwali, and best wishes for success, comfort, and joy during this festival of lights.
Diwali brings back nostalgic memories of how everyone competed with their siblings or parents to be the first to take a bath, get dressed, prepare the Diwali munchies, and sit down to light crackers (eco-friendly).
However, these are nostalgic recollections that are practically impossible to return to. Although technology is moving quickly, the time machine is just not ready. But why not make this moment memorable, just like the last, by communicating virtually with siblings, competing to take a bath first, and popping some crackers?
Although we are physically separated, technology allows us to remain connected. Diwali is the time of year when everyone enjoys being together, whether in person or virtually, since togetherness matters.
We all know that Diwali is a festival of lights, but this festival of lights also has significant tech bytes to look into.
With a touch of Indiatech, here's how tech firms in India are redefining the festive ethnicity of Diwali for consumers.
Google: Just run a "Diwali" search on Google's website to see the phrase "Diwali" accompanied by a lamp and the word "Festivity" written below (1).
Clicking on the lamp starts a beautiful animation of lamps, one of which is attached to the cursor or your touch. You can use your finger to light the lamps by touching them, and once they are lit, sparkles will appear on the screen (2).
At the same time, Google also introduced a feature for arts and culture where users could look up Diwali. By clicking "play now," you can color the Google-preloaded picture while also painting your favorite Diwali-themed drawing.
Meta: Stickers are becoming a common way to convey greetings, and Meta's Facebook, WhatsApp, and Instagram all allow users to share stickers with their friends and loved ones (3).
Snapchat: To celebrate the festival, Snapchat released Diwali-themed AR lenses and geo-filters. The app's tabs also have Diwali-related content, and the spotlight section hosts an event called # LightUpSpotlight, which encourages creators to record and share Diwali outfits and videos (4).
According to a survey, the rising dollar value would cause prices of tech devices and smartphones to rise after Diwali. This estimate anticipates a 5% price increase for smartphones and other gadgets. Due to the possibility of future unpredictability, this also means that Diwali 2022 is the ideal time to invest in and make purchases.
The value of technology and technological devices has long been highlighted, making them ideal gifts and investments. Tell us how you're enjoying your tech wali Diwali and tweet us at @IndiaTechCom (5) about your ethnic celebrations.
