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Startups in India
India is one of the world's fastest-growing culturally populated hubs, with a vast spectrum of diverse startups yearly. It is neither shocking nor surprising that India produces many top global startups yearly (huh!).
Startups in India benefit from a constantly increasing and advancing tech-enhanced environment that has a significant pool of native talent ready for employment and, similarly, a large pool of audience for utilizing the technology.
The amount of venture capital funding in India is also at an all-time high, having raised over $24.1 billion in the previous year. The startup ecosystem's expansion is highlighted by the fact that it is predicted to flourish at a rate of 12-15 percent year over year.
Furthermore, there are 108 unicorns in India, highlighting the country's fundamental potential, talent pool, and audience acceptance. Due to its regional progress, which is the new trend in startups reaching every possible place, India is destined to become the world's largest startup powerhouse.
The Government of India is also progressively assisting in developing the startup ecosystem through its "Startup India Initiative," launched in 2015 to enhance the simplification of the startup legalization process, accessibility of early-stage funding, and raising industry partnerships.
Understanding Startup
Startups are innovative projects or business concepts primarily focused on a single product-based service and requiring appropriate funds via investment rounds, etc., to progress to the next step of their business journey.
Startups emerge as providers of new or existing market niche-enhanced product-based services that address developmental gaps in a society or industry. Their innovative ideas and forward-thinking qualities distinguish it as a vital economic engine.
Startups can inspire all of us to work harder to create the next best solution you never knew possible for improving society and making just a little bit better for all of us in a very simple and substantial fashion.
Hence, to assist you in comprehending and learning more about startups, we've compiled a list of the ten emerging startups to watch in 2023 for their excellent concept in the existing and rising market with a technologically sophisticated answer to society.
Top 10 Indian Startups to Watch in 2023
We evaluated and researched the current startup environment to identify the latest startups, upcoming startups, and promising startups in India that are set to make a "change" in the developing Indian economy.
10. NewMe
Launch Year: 2022
Sector: eCommerce
Founder: Sumit Jasoria, Vinod Naik
About NewMe,
NewMe is a new real-time fashion startup in India that has created an interface and business model specifically for Gen Z in India and Southeast Asia. It provides an affordable range of unique styles and designs accessible to anyone, and its Lace Shoulder Top is a distinctive USP item that quickly sold out.
Product & Service: Fashion, Apparel for Women
Funding: Unfunded (growing)Headquarters: Bengaluru, India
9. NyunAI
Launch Year: 2022
Sector: Artificial Intelligence
Founder: Dilip Prasad
About NyunAI,
NyunAI is an ai-advanced startup in the Artificial Intelligence sector of India that empowers powerful AI models on small devices and makes edge computing more accessible and cost-efficient, attempting to break down the barrier of pricey deep learning models.
It strives to reduce reliance on the cloud by developing more dependable, secure, and private models. Its USP is the "Edge Computing" paradigm, which places storage and processing at network gateways or endpoints.
Product & Service: AI-enhanced manufacturing solutions
Funding: Undisclosed amount raised in Pre-seed round on March 22, 2023
Headquarters: Mumbai, India
8. Mantys
Launch Year: 2022
Sector: Technology & internet, Information Analytics
Founder: kriti Arora
About Mantys,
Mantys is an analytical startup in India that provides business planning and analytics services for mid-market companies, with revenue planning as their USP. It provides real-time data and insights, allowing businesses to make better data-driven decisions.
Product & Service: Business Planning, Business Analytics
Funding: It successfully raised $100k in the last Grant round hosted on January 18, 2020, by Sequoia Capital.
Headquarters: Bangalore, India
7. AppEQ
Launch Year: 2022
Sector: Artificial Intelligence
Founder: Rajat Shukla, Manoranjan Ingudam
About AppEQ,
AppEQ is an ai-advanced startup in India backed by SaaS professionals and consultants. Its USP makes it simple for customer-facing, employee-friendly sales solutions, allowing businesses to thrive and function efficiently.
Product & Service: Real-time customer insights
Funding: It raised $450,000 in the pre-seed rounds on October 2022.
Headquarters: Bangalore, India
6. Kratos Studios
Launch Year: 2022
Sector: Web3, Gaming, Entertainment
Founder: Manish Agarwal, Ishank Gupta
About Kratos Studios,
Kratos Studios is a tech-savvy Indian startup that is also an active investor in the global web3 gaming and infrastructure industry, allowing anyone to produce and develop Web3 games for computers while providing consumers with a realistic gaming experience.
Product & Service: Game Development
Funding: It has raised $20 million from five investors from private seed funding.
Headquarters: Bangalore, India
5. Skydo
Launch Year: 2022
Sector: Payment Gateway
Founder: Movin Jain
About Skydo,
Skydo is an emerging startup in India that solves various business challenges by facilitating easy international payment transactions. It provides businesses an integrated real-time platform for receiving and tracking international payments.
Product & Service: International Payment Gateway
Funding: It raised $5 million in a seed round from Elevation and Better Capital on June 28, 2022.
Headquarters: Bengaluru, India
4. Landeed
Launch Year: 2022
Sector: Business, Internet & Information
Founder: ZJ Lin, Sanjay Mandava, Jonathan Richards
About Landeed,
Landeed is a new information-focused startup in India that helps consumers preserve their property rights and make informed decisions with its USP, its encumbered certificate application developed to digitize land records and examine transaction history.
Product & Service: Ownership verification, document verification, property registration, etc.
Funding: It has raised $2.4 million in a seed round, $500k in an incubator round, an undisclosed amount in a crowd-funding round, and $8.3 million in a subsequent seed round held in January 2023.
Headquarters: Telangana, India
3. Univest
Launch Year: 2022
Sector: Trading
Founder: Pranit Arora, Avneet Dhamija
About Univest,
Univest is an app-based stock investment startup in India. Its USP is sharing personal stock trading portfolios with other traders and a minor trading platform that includes a dynamic trading-based social networking platform for investors and trading influencers.
Product & Service: Stock Access, Portfolio Insights, etc.
Funding: It raised $477k in a seed round held in September 2022.
Headquarters: Gurgaon, India
2. Turno
Launch Year: 2021
Sector: Consumer Finance
Founder: Hemanth Aluru, Sudhindra Reddy
About Turno,
Turno is a mobility startup in India with a USP that assists operators with commercial vehicles for distribution channels with low-cost funding and battery value assurances to ensure safe and secure services.
Product & Service: Electric Vehicle
Funding: It has raised $13.6 million in a series A funding from Quona Capital and four other prime investors.
Headquarters: Bengaluru, India
1. Becho
Launch Year: 2023
Sector: eCommerce
Founder: Sahil Kohli, Heena Vinayak
About Becho,
Becho is an advanced eCommerce startup in India with a USP specializing in eCommerce website hosting solutions for Indians only. It offers English and Hindi support, allowing local vendors to sell online in India without hesitation.
Since it is limited to an Indian audience, it features solutions, payment methods, and other incorporations centered on the Indian market.
Product & Service: D2C eCommerce hosting service
Funding: Unfunded (growing)
Headquarters: Mohali, India
Startups in India the future of economic stability
The year 2023 is all about advanced technologies and “Digital India.” Why are all the companies in the finance, artificial intelligence, eCommerce, and business management sectors listed above?
Although we have already seen technology-enhanced solutions being implemented in the last year, proving a growing usage and necessity for technology-based solutions, these startups in India listed above came in to fill gaps in India's technological development.
The more unique and creative ideas and startups that enter the sector, the more disruptive and lazy we will become, but technologically, it is a defining moment for humanity in terms of improving its innovative and executive operations.
There are still more spots to fill, such as developmental gaps, and we will keep you updated on the list as the year progresses. You can also launch a startup if you believe your concept can fill a gap in the market (1).
But, because there are so many innovative startups, we hope you can figure out how an entrepreneur targets and develops a niche and provides its product-based service from scratch like the above-listed startups captured.
All you need is a spark, and let me tell you one thing:
It's okay to try and fail; at least you won’t regret not doing anything.
Startups in India FAQs
Here are some Frequently Asked Questions about startups in India:
What is the best startup in India?
CRED is the best startup in India. Kunal Shah launched it in Banglore in 2018. CRED is also the most successful startup in India, with a current valuation of $6.4 billion, and it is also the country's youngest startup to reach this level.
How many startups are there in India?
According to Statista, there are presently 80,152 active startups in India that are officially recognized by DPIIT (2).
Which is the best city for startups in India?
Bengaluru is India's best startup city. Bengaluru is India's "Silicon Valley," known for having the most excellent work environment for top startups such as Flipkart, Quikr, Ola, and others.
Which city has the most successful startups in India?
India's financial capital, Mumbai, is home to the most successful startups in the country, including Apna, UpGrad, Reliance Jio, Pepperfry, Nykaa, PharmEasy, Sugar Cosmetics, and others. In addition, the city supports many job prospects in India.
Who is the youngest startup founder in India?
Tilak Mehta is India's youngest startup founder. His startup "Papers n Parcels" offers an app-based courier service with one-day parcel delivery in collaboration with Mumbai's Dabbawalas.
